We were working on, building 𝐁𝐫𝐚𝐧𝐝 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 for a luxury resort in Kampot, 𝐓𝐡𝐞 𝐑𝐞𝐬𝐢𝐝𝐞𝐧𝐜𝐞 type of private villa. The concept is a type of wordmark created with the name in capital letters to emphasize the civilized luxury of the resort and also to take into account the seriousness of the color of the luxury brand.