The PRIVÉ is a creative clothing design company with a blend of Khmer and European styles to create an international appeal. Because The PRIVÉ reflects the culture of Cambodia, we provide the concept of Phka Chann, which is the traditional Khmer style, choosing the Khmer letter ” ព វ ” which is an acronym for “ព្រីវែ”. The choice of gold color reflects the prosperity of the Khmer civilization. On the other hand, The PRIVÉ has the meaning of being a promoter, so we decided to design a logo with Phka Chann in a circle with the name The PRIVÉ, looking like a stamped mark to indicate the stage of the Khmer culture.
